VINCUE, the leader in cutting-edge vehicle management software, was about to unleash their most significant launch to date, Catalyst. To make a splash worthy of the product, they wanted to produce an Apple-style launch event. They tapped More Than Cars Creative for our industry expertise and trusted us to produce and deliver a high-impact virtual event.
The More Than Cars Creative team worked lockstep with the savvy team at Vincue to concept, design, script, shoot, produce, and livestream a full length production launch feature that got the industry buzzing, made competitors nervous, and moved the needle on sales and adoption rates.
The More Than Cars Creative team never once blinked, never once sought to minimize our vision, and always operated from a place of "we got this." They quickly built a level of trust that carried us all the way through the event.
—Michael Hopkins, VINCUE CMO
